For Immediate Release


For more information or a review copy, please contact:

Michael Hourigan at (707) 776-4515

mhourigan@e-lips.com



FlairHockey iPad App Sets a New Standard—Several of Them, Actually—for Air Hockey Fun

FlairHockey is to other air hockey apps as the iPad is to your dad’s PC



June 30, 2010 — San Francisco Bay Area 

FlairHockey™ easily preserves air hockey’s classic game appeal, and exponentially cranks up the fun, with three unique tables, five kinds of paddles and six kinds of pucks that you can explore right from your very first download. “Innovative” doesn’t begin to describe it.


Of course FlairHockey includes everything you’d expect in a leading air hockey app for the iPad. Set it for self or opponent play and pick a skill level, then immerse yourself in killer sounds and cutthroat competition.


But what sets FlairHockey apart from every other air hockey app are all the things that, until now, you didn’t know you were missing. Like visual interest. Incredible variety. And virtually unlimited fun.

Your Tables Are Ready

One download, three tables. Don’t be surprised if they’re all your favorite. 


Arcade: Do you like the classic? Here you go.


Painter: Feeling creative? As the puck crisscrosses the screen, the Painter table fills with  splashes of colorful trails. You could be the next Jackson Pollack.


Marbles: Battling over a puck is fun. Slapping at 11 marbles released all at once is just beyond.


Bonus! Download Graph Paper for free. This table hosts the action on hand-drawn graph paper; the puck lays down pencil lines as it careens about.


Choose Your Weapons

Standard paddles are… nice. But wouldn’t it sometimes be more fun to play an opponent whose paddle was invisible? Or to play with paddles that could whack a puck extra hard? Round out your armament with Supersmall paddles, for greater challenge, and Supersized paddles, for younger or less adept players.


If you really like to be challenged, choose the Smart level and go mano a mano with the computer. The better you do, the faster it becomes.

Get the Game that Grows with You

Pick up another three tables, below, for just $3.99 (U.S. price). More tables are on the way.


Duet: Double your fun! Duet puts two pucks in play and creates mini drum solos whenever a puck makes contact with a paddle, wall, or other puck.


Garden: Similar to the Painter table, except the pucks leave multi-colored trails of different flowers.


Cosmic: Planets as pucks, spacey sound effects, and more.


Purchasing Details

FlairHockey for the iPad, including five paddle and six puck options, is available today for $4.99 (U.S. price) on the iTunes App Store. A bonus table is available free of charge. The set of three additional tables costs only $3.99 (U.S. price).


About e-LIPS

Petaluma, California-based e-LIPS creates innovative software for the iPad and iPhone. e-LIPS founder Michael Hourigan is a veteran Macintosh programmer. Visit www.e-lips.com.